Description:
ESSENTIAL CRITERIA:
Superior command over written and spoken English
Ability to rapidly digest information and write succinctly matching web marketing standards
Ability to harvest, curate & repurpose content for varying audiences
Expertise with MS Office Suite (esp MS Power Point & MS Word)
Deep understanding of nuances in latest tools & tactics with respect to social media marketing.
Ability to write sharp copy for text & banner ads using Google AdWords
Achieve organization goals in sync with internal & external stakeholders in sales, marketing, development & leadership roles
DESIRABLE CRITERIA:
Ability to edit & re-purpose images using Adobe Photoshop, SnagIT or other image editing tools
Expertise with Microsoft Excel
Knowledge of Business Intelligence domain
Knowledge of Google Analytics
JOB DESCRIPTION:
Writing crisp copy for websites, product brochures, corporate blog, online advertising campaigns, email marketing campaigns for corporate and/or client use.
Continually research & report on emerging trends within business ecosystem (customers, competition & channel partners).
Working with design team to effectively communicate messaging that drives marketing & sales results
Working with cross functional teams to help achieve business goals.
Ability to work with intense focus on goals & productivity